Funnel Blueprint
Day 1
Intake & Verification
Before we write a single word, you complete our secure onboarding form. You submit your brand assets, offer details, and grant our team view-only access to your Meta ad account. The 7-business-day clock does not officially start until we have full account visibility and all required brand info is locked in.

Day 2-3
Competitor Research & Teardown
Our strategists dive deep into your historical ad account data. We rip apart your top 3 competitors, auditing exactly what they are doing to scale, identifying the specific hooks that are working, and exposing where their messaging drops off so we can capitalize on it.

Day 4-6
Scripting & Angle Development
We engineer your conversion assets. We write your core VSL script and map out your top-of-funnel ad scripts second-by-second. You get 1 core ad concept and 2 hook variations, with every detail of the visual direction and copy fully isolated and ready for the camera.

Day 7
Final Blueprint Delivery & Revisions
You receive your complete competitor teardown PDF and Google Doc scripts delivered directly to your inbox. Hand them straight to your creators and hit record. Need a slight tweak? We include a round of minor revisions to the copy to ensure the messaging is perfectly dialed in for your brand.
